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Affinity Services

Identity - Marketing - Website

Branding & Marketing for Affinity Services

As a brand-new division of its parent company, Affinity needed to raise awareness of its services and emphasize its strength in helping people with disabilities integrate into society. They needed to distinguish themselves from other organizations doing similar work. We developed a few key messages along with an identity system that is presented consistently in a variety of situations. These helped Affinity exhibit their inclusive, holistic and individualized approach to service.

Affinity is now a company recognized as distinct from its parent, progressive in offering new techniques and valuable services to clients and their families.

Brochure design for Affinity Services

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